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Business Tips

6 steps to winning at E-commerce

There is a lot of exciting and promising news about the future of e-commerce in Kenya, as a result, the temptation to...

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Using actionable metrics to grow your e-commerce

Actionable metrics provide a scientific way of determining what exactly to change to get a better result.

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Avoid the vanity metric trap this 2019

Not all data is born equal. With all the graphs and analytical tools available, one might be forgiven for getting carried...

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Voice search and AI the future of e-commerce

With the growth of internet and mobile, it has become simpler for consumers to purchase goods at the touch of a button.

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Five useful tools to grow your eCommerce platform

There are a number of free tools you can use to improve your eCommerce platform.

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Use customer service to grow your business

Most companies today compete primarily on customer service. Research shows that 89 per cent of businesses in 2018 are...

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